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Men’s haircuts, for example, often cost much less than women’s haircuts - regardless of hair length. It’s true that men need to abide by certain grooming rules, too, but they are less complex, less expensive and less time consuming. In other words, if you purchase the right clothes, makeup and haircut, higher wages are more within reach. They’re not wrong: Sociologists Jaclyn Wong and Andrew Penner found that physically attractive workers have higher incomes than average-looking workers, but that this relationship is eliminated when controlling for grooming in women. The rules are usually unspoken even when employers do not explicitly require workers to wear makeup, for example, women workers often feel required to wear it anyway. For women, it can mean hours spent each week on makeup, hair styling and curating an outfit that’s both attractive and professional. For men, that can often just mean business casual clothing and a short haircut. We’ve all heard the common advice to “look the part” at work. But less frequently discussed is the often silent expectation around appearance imposed on women workers, which has its own financial costs - known as the “grooming gap.” The grooming gap refers to the set of social norms regarding grooming and appearance for women, including the time women workers must spend to conform to these norms and the material consequences it has on their lives. It’s well known that a persistent wage gap exists for women workers in the United States, a gap that becomes even wider when race, industry, age and geography are taken into account.

CASUAL BARTENDER OUTFIT FEMALE FULL

The grooming gap also results in a loss of free time: 55 minutes each day for the average woman, the equivalent of two full weeks each year.

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